At Koterie Agency, our mission is to help THC businesses achieve incredible growth through strategic cannabis influencer marketing. We believe that every business has the potential to leverage the power of cannabis and canna-tangent influencers, and we are committed to providing the tools and expertise necessary to make that happen.
At the heart of Koterie Agency lies a set of core values that guide everything we do. These values include integrity, creativity, innovation, and a passion for excellence. We believe that by staying true to these values, we can deliver exceptional results for our clients looking to fulfill their cannabis influencer marketing needs.
Victoria Baek is a disciplined and vision-driven executive with extensive in-house and agency experience merging to deliver best-in-class marketing. As a marketing consultant with over a decade of experience running the first and only dedicated cannabis influencer marketing agency and working in-house for brands like Forever 21 and JBL, she brings a hybrid approach to clients looking to scale marketing while remaining cost-effective. First and foremost, Victoria is a brand builder who is passionate about innovation and creativity, leadership, and holistic strategy. She is an exceptionally seasoned professional, with keen interpersonal and organizational communication skills, always effectively working to improve the bottom line. A truly poised professional, comfortable with all kinds of projects, in all kinds of circumstances. Her services include influencer marketing, press-worthy marketing campaigns, brokering talent brand deals, overarching brand strategy, product roadmaps/GTM strategy, event planning and production, and paid digital.
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